Hi, I'm Haasini 

I design clarity into complex systems to help organizations prevent operational and compliance failures. 

Senior Product Designer specializing in platform UX, compliance, and operations.

Featured projects

Reducing delivery partners' terminations through a centralised compliance hub 

Designed a CAP & BOC management system that gave delivery partners visibility, task ownership, and proactive reminders: reducing terminations by 42% and cutting resolution time from 32 days to 7.8 days.

Reducing driver's working  hour violations through proactive monitoring 

Built a working-hours compliance dashboard that enabled early intervention, reducing violations by 66% in the first month and improving trust across operations.

Unified internet management for multi-user households

Designed profile-based controls and access management, introducing parental controls, device prioritization, and profile-based experiences that doubled engagement and improved app ratings from 3.9 to 4.6.

Simplifying enterprise settings through scalable information architecture

Re-architected Indeed’s fragmented employer settings into a unified system, improving discoverability and establishing a scalable foundation for future products, which reduced support calls by nearly 20%.

Empowering bird lovers with a unified digital experience

Overhauled Seattle Audubon’s platform, introducing a refreshed brand and streamlined navigation across event booking, volunteering, and educational tools like the bird dictionary.

Turning static reports into smart conversations

Created a conversational assistant that replaces overwhelming report views with friendly, tailored performance insights, driven by student usability feedback. 

Feedback that fuels me

Haasini rises to the challenge, whether it's a wholly new or legacy product experience, to understand the customer and business needs to design an experience that meets those objectives. I was impressed by how quickly she turned projects around for her teams, and how she was able to uncover themes and patterns from user conversations that led to unique approaches in challenging/complex topics.

Kris Angell

Senior UX researcher, Amazon

I highly recommend Haasini for her exceptional skills in user experience design. Haasini’s ability to combine creativity with a deep understanding of user needs results in intuitive and visually appealing interfaces. She’s collaborative and talented and would be a valuable asset to any design team.

Amy Raymer

Senior UX Designer, Lumen 

Haasini is innovative, meticulous, and goal-driven individual. During her tenure at Embibe, she made remarkable contributions, developing a real-time feedback system and an intuitive chatbot for students. Her commitment to quality output, problem-solving skills, and ability to incorporate feedback set her apart. 

Akanksha Jagwani

Co-Founder & CEO at SixSense.ai

Let’s talk about solving complex problems together.

Reach me at
haasinisai01@gmail.com